Industry

AdExcel in Retail & Consumer Brands

Consumer brands need to be seen often and remembered. AdExcel has supported retail and consumer businesses — from a global automotive-care brand to regional jewellery and fashion names — with always-on social, creative and paid campaigns tuned to the buying calendar.

In this sector

What we've worked on

AdExcel has worked with four businesses in this sector. The engagements below show the shape of that work — the platforms used and what each was set up to achieve. The same thinking carries into new retail accounts.

Read the related case studies

Clients we've supported

Retail & Consumer Brands

Turtle Wax

Automotive care — consumer brand

Digital marketing · Brand promotion · Google Ads · Meta

Mayukha Sarees

Retail / fashion

Retail digital marketing · Google Ads · Meta

P. Satyanarayana Sons Jewellers

Jewellery / retail

Retail digital marketing · Google Ads · Meta

Aqua Blu

Beverages / consumer brand

Branding · Creative · Digital

What matters here

The things this sector rewards

Seasonality and occasions drive demand

Festival periods, launches and sale windows do a disproportionate share of the year's business. Plans are built around that calendar.

Creative volume

Retail audiences tire of the same asset quickly. A steady supply of fresh creative keeps performance from decaying.

Store and online together

Campaigns often need to drive footfall and online interest at once, with measurement that respects both.

How AdExcel helps

Social, Content & Brand Performance Marketing Programmatic Advertising

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